PATNA: The Bihar government will pay social media creators an additional Rs 10,000 for every one lakh views generated by videos on its schemes and programmes, under amendments to the state’s social media rules approved by the Cabinet on Wednesday.The incentive will be available to empanelled social media creators whose content on Bihar government schemes and programmes meets the prescribed conditions. The payment will be calculated after the video completes 30 days, subject to verification.The maximum additional payment for a single video has been capped at Rs 1 lakh, according to details of the amended rules.The Bihar Cabinet, chaired by chief minister Samrat Choudhary, approved amendments to the Bihar Social Media and Other Online Media Rules, among 13 proposals cleared at Wednesday’s meeting.The official Cabinet press note confirms amendments to Rules 8(A), 11, 11(A) and 11(B), along with the addition of Rules 14(A), 14(B) and 14(C) under the Bihar Social Media and Other Online Media (Amendment) Rules, 2026.The Information and Public Relations Department is expected to issue a detailed notification setting out the eligibility criteria, verification process and other conditions for the incentive.The amended rules also provide for periodic verification of followers of listed social media handles, pages and channels.In another major decision, the Cabinet approved an MoU between Bihar’s Information Technology Department and Taiyo AI India Pvt Ltd to develop an artificial intelligence ecosystem in the state.The Cabinet also approved the 336-km Buxar-Bhagalpur six-lane, fully access-controlled greenfield expressway under the PPP (DBFOT Toll) model.
